How to add a custom Pin It button to your WordPress website

A Pin It button is an icon that appears when a visitor to a website site hovers over an image. Clicking on the icon will allow them to pin the content to Pinterest and link directly back to the original site. If you have the Google Chrome extension installed on your browser, you may already…

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Six tips for your email subject line to maximise conversions

Do you use email marketing? Here’s six tips for your email subject line to maximise conversions. 1. Keep it short Keeping your subject line under 50 characters will allow your subscribers to read your entire message without it being cut off. 2. Use action words Say something like, “open this now to find out what…

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